What We Do
A REAL-LIFE KINDNESS RPG
We're building a game where the world is the map, kindness is the currency, and every player makes their city a little better just by showing up. Episode One launches in Austin, TX in 2026.
HOW IT WORKS
01
Pick Your Prism
Every player starts by choosing a Prism — a kindness archetype that shapes the quests they receive. There are seven: Gratitude, Empathy, Patience, Generosity, Bravery, Awareness, and Forgiveness. Your Prism isn't a label, it's a direction. A starting point for the kind of kindness you want to practice most.
02
Meet Eno
Eno is you — the player's in-game character. A light designed to shine. Eno starts dim, shaped by the static of everyday life, and grows brighter with every kind act you complete. Eno isn't just an avatar. They're a reflection of the kindness you're putting into the world, and a reminder of what you're becoming.
03
Complete Daily Kindness Quests
Every day, players receive real-world kindness quests tied to their Prism. These aren't digital tasks — they happen IRL. Thank a stranger. Let someone go first. Speak up for someone. Log it, reflect on it, and build a streak. The game tracks your growth over time.
04
Visit Kindness Anchors
Anchors are real businesses and community spaces across Austin where kindness quests come to life. Visit an Anchor to unlock location-specific quests, earn rare rewards, and become part of that place's kindness story. It's kindness that moves through a city.
05
Level Up & Earn Badges
As you complete quests and build streaks, you earn badges, unlock new Prisms, and level up your character. Milestones are real — reach Flame tier and you get a physical patch in the mail. Kindness has receipts.
06
The Kindness Map
Every act of kindness lights up the map. Anchors glow, radiant locations pulse, and the city becomes a visual record of the movement. Players can see where kindness is happening in real time — and plan their next quest accordingly.
POKÉMON GO, BUT THE THING YOU'RE CATCHING IS KINDNESS.@SOMENEATPLACE
BEYOND THE APP
Kindness Events
We produce experiential kindness events — activations where people feel kindness as something real, not performative. Think less charity gala, more community happening.
Original Content
Storytelling is how we started. We create thought-provoking content — videos, campaigns, and collaborations — that shift the narrative around kindness in culture.
Brand Partnerships
We partner with creators and companies that believe there's more to business than revenue. Co-branded kindness campaigns, activations, and products that people actually care about.